The above publication calls for you to sign up for stem cell donation. The stem cells are donated to people with severe blood disease, such as blood cancer and leukemia. Through Photoshop we have assembled the photographed parts into one whole and by color grading setup the atmosphere of both photos. The campaign has been published on TV, outdoor, online and in the cinema.
Post Production: Jan Stel, Photography: Jeroen Hofman, Agency: Roorda, Client: Matchis